Van Side Banner Design

A delivery truck is the cheapest media you will ever own. It's already on the road, already paying for its fuel, and already passing thousands of people every day — the only question is whether it's advertising your brand or just carrying boxes.

I design side, rear, and full-wrap graphics for FMCG distribution fleets, service vans, and after-sales vehicles. My work is on the road today for Durra and HELLO, two of the region's established food brands, moving through Jordan, Iraq and export markets.

Why fleet graphics need a different designer:

A truck side is not a poster. It is read at 40 km/h, from an angle, partially blocked by traffic, in three seconds. That changes everything:

• The logo has to sit where the eye lands first, not where the layout looks balanced
• Type has to survive being read at distance and at speed — most designs fail here
• The artwork has to work around real obstacles: door seams, hinges, roller shutters, panel breaks, wheel arches, and reflective tape
• Colours have to hold on vinyl and on curved panels, not just on your screen

What's included in this package — exactly:

Number of designs: 1 complete vehicle design.

One approved concept, applied across the full vehicle: right side, left side, rear door, and cabin front. These four surfaces are treated as one connected design, not four separate jobs.

At the concept stage I present 2 initial design directions for the side panel. You select one, and only the selected direction is developed to completion.

Revisions: 3 revision rounds included.

• Round 1 — after you select your direction (layout, hierarchy, composition)
• Round 2 — refinement (colour, type sizing, element positioning)
• Round 3 — final adjustments before print files are prepared

Each round means one consolidated list of comments from your side. Additional rounds beyond these three, or a request to change direction after selection, are quoted separately.

File formats delivered:

• AI — open, fully editable master file, layered
• PDF — print-ready, vector, with 5 cm bleed and crop marks
• EPS — for wrap printers who require it
• JPG and PNG — high-resolution previews for internal approval and presentations
• Photorealistic 3D mockup (JPG) — your design applied to the vehicle, so you approve the real thing before printing

All print files are supplied at the correct scale for your vehicle measurements, and matched to your wrap installer's specifications on request.

Also available for: service and maintenance fleets, after-sales vehicles, cold-chain trucks, and small delivery vans — where the priority is trust and contact information rather than product appetite appeal.

Additional vehicle sizes within the same fleet can be adapted from the approved design at a reduced rate per vehicle.

Send me your vehicle photos or the wrap template from your printer, and I'll come back with a direction.